Tata Sky, the DTH venture of Tata group and Rupert Murdoch's Star group, on Monday went on air with the initial cost to users pegged at Rs 4,000 toward satellite dish and other hardware.
We have had a very satisfying year with our target for ending 2007 with 1.5 million subscribers well on it way. In a business, where no one has any exclusive content to boast about, it is only customer service that differentiates us from competitors.
The Tata-Sar direct-to-home joint venture Space TV on Thursday announced the name of its DTH service as T-Sky while name of the JV is also proposed to be changed to Tata Sky Ltd.
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